Spotify Starts Testing Its In-Car Music Player 'Car Thing'

Spotify Starts Testing Its In-Car Music Player 'Car Thing'

At the beginning of the year, we reported Spotify was working on a voice-controlled in-car music-playing gadget, which would connect to the auto via Bluetooth to stream your favorite tunes.

Spotify didn't release any specs about the device, but Car Thing seems to be a small audio adapter that connects to the car stereo system via Bluetooth, and streams music and podcasts from Spotify via a nearby phone. It has a round screen on the left to show you what's playing and four buttons to control it and access your favorite playlists. In other words, if invited users declare themselves pleased with the Spotify Car Thing, you shouldn't rule out it becoming a commercial. thing someday.

Before you get too excited, you should know that this doesn't mean Spotify will soon be launching some large-scale hardware initiative. In a blog post to its website, Spotify maintains that its primary focus will continue to be on improving its streaming service, and that isn't about to change to building hardware.

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The Verge says the experiment has been going on privately for a while, but Spotify only officially communicated about it today.

Instead, Spotify will keep the roll out of Car Thing small. Spotify is only doing the "test" with a simple group of Premium users in the U.S., and technical + pricing details about the device isn't being revealed. As such, it's certainly not shocking to see the 2006-founded Swedish company dip its toes into the consumer hardware world with an aptly (and amusingly) titled Car Thing device. Intriguingly, Spotify is also teasing upcoming "Voice Thing" and "Home Thing" tests purportedly created to assess the living room listening habits of the platform's Premium users.

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