Michael Jordan invests in esports, 25 years after spurning 'NBA Jam'

Michael Jordan invests in esports, 25 years after spurning 'NBA Jam'

A quarter century after being famously excluded from the cult favorite video game "NBA Jam", Michael Jordan is investing in esports.

Jordan is also the owner of National Basketball Association franchise Charlotte Hornets, making him yet another investor in esports coming from traditional sports background, largely down to aXiomatic.

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Jordan was part of a new $26 million funding round - joining other prestigious co-owners including Golden State Warriors co-owner Peter Gruber, Tampa Bay Lightning owner Jeff Vinik, and Washington Capitals owner Ted Leonsis. Jordan joins as a co-owner of aXiomatic, alongside fellow National Basketball Association legend Magic Johnson.

Team Liquid even sent a shot at their NA LCS rivals 100 Thieves in announcing their big name investor. Team Liquid is the third-most valuable Esports company in the world, trailing only Cloud9 and Team SoloMid, according to Forbes. "Team Liquid" boasts elite-level teams competing in leagues competing in Clash Royale, Counter-Strike, Dota 2, FIFA, Fortnite, Hearthstone: Heroes of Warcraft, Heroes of the Storm, League of Legends, PlayerUnknown's Battlegrounds, Quake, StarCraft, Street Fighter, Super Smash Bros, and Rainbow Six.

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