Virgil Abloh designs Nike collection for Serena Williams

Virgil Abloh designs Nike collection for Serena Williams

Prices for all items have yet to be released, but the Serena dress retails for $500, the jacket is $900 and the SW Air Max 97's are $190. 'The dress is feminine, but combines her aggression. "I was trying to embody her spirit and bring something compelling and fresh to tennis".

From her tennis uniform to her PE editions of the NikeCourt Flare 2's, Serena's going to have all eyes on her if for nothing else than to have hypebeasts and sneaker enthusiasts foaming out the mouth.

For Abloh, who has made his biggest mark within Nike through footwear, the use of an unfamiliar canvas - the tennis dress - allows him to highlight one of sport's most dominant athletes while complementing Williams' captivating aura. "It's an aggressive and powerful game, but it takes touch and finesse", Abloh said in the press release. "It's just about it living on the body and expressing Serena's spirit with each swing of the racket", Virgil explained.

Abloh has been designing for athletes for some time. His Off-White brand, known for its playful fusion of streetwear and luxury, has generated triple-digit growth year-on-year since its launch in 2012.

The designer first partnered with Nike previous year, when he was enlisted to reimagine 10 styles from the brand's sneaker archive.

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Former World No.1-ranked women's professional tennis player Serena Williams will play at the US Open wearing a new outfit by Nike.

The 23-time Grand Slam champion reached the final of the 2018 Wimbledon Championships not long after a almost 14-month break from the tennis.

Williams has been busy in the fashion space recently.

Serena will be sporting the new collection during the US Open on August 27th.

Serena will also carry a matching bag and wear the line's sneakers which feature bright yellow detailing and a metallic glittering back with matching custom socks featuring Williams' personal logo.

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